hyppe

Hyppe for brands

Creator content at scale, without the chaos

Post work once, hire the right creators, and run daily, weekly or monthly content with every delivery, file and payment tracked in one place.

Create a brand account

What you get

Run creator partnerships like a production line

Mandatory terms, upfront

Deliverables, hashtags, tags, links, disclosure, draft approval, revisions, rights, exclusivity — creators accept all of it before they're hired.

Recurring work

Need a Reel every day for a month? Set it once. Every delivery gets its own due date, review and payment.

Find the right creators

Filter by niche, platform, followers and city. See engagement, average views, rates and delivery record.

Hire your way

Review applications, invite creators you like, or let eligible creators join instantly until your places are filled.

Files, chat and feedback together

Share briefs and assets, receive drafts and raw footage, and request changes without leaving the collaboration.

Payments that stay on track

Each approval shows when payment is due. Record UPI or bank payments with a reference and get confirmation from the creator.

How it works

From work post to payment, in five clear steps

No endless DMs, no missing files, no chasing invoices. Everyone knows what's expected and when.

  1. 1

    The brand posts work

    Describe the content you need, how often, the pay per delivery and how many creators you want.

  2. 2

    Every requirement is spelled out

    Reel, story, story with link, collab post, hashtags, tags, #ad disclosure, usage rights, exclusivity — all mandatory and visible upfront.

  3. 3

    Creators accept the terms

    Creators apply by accepting the exact terms, or accept a brand's invitation. On hiring, the terms are locked in as the agreement.

  4. 4

    Creators submit the work

    Each delivery is submitted with post links or files. The brand approves it or asks for changes, within the agreed rounds.

  5. 5

    Paid within 3 days of approval

    Approval starts a 3-day payment deadline. The brand records the payment, the creator confirms receipt, and late payments are flagged.

Ask for exactly what you need

Every kind of deliverable, every term that matters

Combine deliverables — say, a Reel plus two Stories with a link sticker — and add the terms creators must follow. Creators see all of it before they say yes.

Instagram ReelInstagram StoryStory with link stickerFeed post (single image)Carousel postCollab postInstagram Live mentionStory HighlightLink in bioDedicated YouTube videoYouTube integration (60–90 sec)YouTube ShortYouTube community postUGC video (brand posts it)UGC photos
#hashtags@brand tagsLink sticker / bio link#ad & paid-partnership labelDraft approvalRevision roundsKeep live for N daysExclusivity periodOrganic reposting rightsPaid ads rightsFull buyoutRaw footageProduct: keep or returnLanguage & lengthYour own custom terms

Your reputation

Creators choose brands that pay on time

Your brand profile shows how many creators you've hired, how much you've paid and how often you pay within 3 days of approval. Paying on time helps you attract the best creators.

  • Approval starts a 3-day payment deadline for that delivery.
  • If the deadline passes, the payment is flagged as overdue and both you and the creator are notified.
  • The creator confirms receipt, so both sides have a clear record.

Questions

Brand FAQ

How do payments work?
When a brand approves a delivery, a 3-day payment deadline starts. The brand pays the creator directly by UPI or bank transfer using the payout details the creator shares, then records the transaction reference on Hyppe. The creator confirms once the money arrives. Payments that aren't recorded in time are flagged as overdue to both sides and show up on the brand's public payment record.
Does Hyppe hold the money?
No. Payments go straight from the brand to the creator — Hyppe keeps the record, the deadlines and the reminders, so both sides can see exactly where every payment stands.
Who owns the content?
It depends on the usage rights in the work post — from no reuse, to reposting on the brand's channels, to paid ads, to a full buyout — and for how long. The rights are part of the terms the creator accepts, and they apply once that delivery has been paid.
Can brands hire creators for daily or weekly content?
Yes. A work post can be one-time or recurring — daily, weekly or monthly for a set number of deliveries. Each delivery has its own due date, review and payment.
Are follower numbers verified?
Right now creators enter their own numbers and link their profiles, so brands can check them before hiring. Brands can also see each creator's track record on Hyppe: how many deliveries were approved and how many arrived on time.
What if a brand wants changes?
Each work post states how many rounds of changes are included. The brand can approve a delivery or send it back with feedback, and the creator resubmits in the same place.

Post your first work today

Set up your brand profile, post work and start receiving applications from creators.

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